Trend. Q2 2023 Trends in Lodging Industry Lodging Business Current Index Lodging Business Future Index Changes in Operational Status by Property Type Year-over-Year ADR Growth Rate Month-over-Month ADR Growth Rate 1. Hotel Hotel Operating Status by Region 2. Motel Motel Operating Status by Region 3. Pension Pension Operating Status by Region Issue. Analysis of Korea Accommodation Sale Festa Overview of 2023 Korea Accommodation Sale Festa 1. Consumer Interest in the Festa Changes in Naver Searching Trends 2. Analysis of Coupon User Characteristics Comparison of Booking Characteristics : Participants vs. Non-participants Comparison of Search Keywords : Participants vs. Non-participants Rank of Related Words on SNS 3. Survey Results for Suppliers Festa Impact Assessment : Hotel vs. Motel Festa Impact Assessment by Region Festa Impact Assessment by Property Type Survey Results for Improvements Yanolja Research Korean Lodging Industry Trends Report for Q2 2023