2025 Korea Tourism Review: Record-Breaking Inbound Arrivals and the New Era of Outbound Travel As we approach the milestone of 20 million inbound tourists, a structural imbalance has emerged between the crowded capital and regional areas. Today, we explore the 2025 Korea Tourism Performance and the "Hub-and-Spoke" strategy to create a sustainable tourism ecosystem. 💡 Essential Concepts Inbound: Foreigners visiting Korea. Outbound: Koreans traveling abroad. Tourism Balance: The difference between Tourism Receipts (inbound revenue) and Tourism Expenditure (outbound spending). Tourism Deficit : The gap occurring when outbound expenditure significantly exceeds inbound receipts. China’s Restriction on Travel to Japan (Nov 2025): A diplomatic conflict that triggered a demand shift of Chinese tourists from Japan to Korea. 📈 Inbound Tourism: Setting a New All-Time High 2025 was a record-breaking year with 18.937 million inbound arrivals , surpassing t...