South Korea’s inbound tourism market remained strong through the first seven months of 2026. 🇰🇷✈️
From January to July, foreign visitor arrivals were higher than the same month in 2025 every month, with year-over-year growth ranging from 13.3% to 26.7%. July recorded 2.09 million visitors, the highest monthly total during the January–July period.
In total, Korea welcomed 12.80 million foreign visitors from January to July 2026, up 21.3% year over year. The inbound market has grown faster and more broadly than anticipated at the beginning of the year.
Reflecting this momentum, Yanolja Research revised its 2026 inbound forecast to approximately 23.57 million visitors, up 24.5% from 2025.
What’s driving this stronger-than-expected growth, and what could shape Korea’s inbound market in the months ahead? Read the full brief on the Yanolja Research website for the complete analysis and forecast.
[Yanolja Research Brief Vol.17] Forecast of Inbound Tourist Arrivals to South Korea in 2026
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